Just a Catalyst
Say hello
Just a Catalyst
Say hello An applied lab building tools for change.
for everyday people and businesses
We are not the reaction.
We build instruments of change—software that amplifies what people and teams are already trying to become. Not platforms that demand attention. Not products that create dependency. Just tools.
Some call this a venture studio. Others might say applied lab. We prefer: a small group building things that matter, one careful step at a time.
The best catalyst disappears into the reaction it enables.
Think big. Execute bigger.
Products
Turn private knowledge into public signal. A publishing platform for the ideas that deserve to escape your notes.
Activity tracking for new parents. Because the first months are chaos enough without forgetting when they last ate.
Your AI chief of staff. Operations intelligence that learns how your team actually works.
Beyond products
Sharing what we learn
Courses and workshops on AI, product thinking, and software craft. Building people who build things.
Partnerships
Forward-deployed engineering with select partners. Building specialized coding agents. Custom ERP systems for SMBs. Embedded where it matters.
CatalystOS
Everything we build teaches us something about how software should work. CatalystOS is where those lessons converge—customizable automation software that shapes itself to how you work, not the other way around.
Coming soon. One step at a time.